The Online Gurus

Meta Ads on Facebook & Instagram

Reach your customers where they spend their time. We help with strategy, audiences, ads and tracking so your Meta Ads deliver measurable results.

  • No lock-in
  • Flexible agreements
  • 100% transparency

Facebook and Instagram are among the strongest channels for creating demand and keeping customers engaged throughout the buying journey. With Meta Ads you can reach exactly the people who look like your best customers – and remind those who have already visited your site to come back.

We make sure the foundation is right with accurate tracking, and then build campaigns that are continuously tested and optimised for results – not likes.

What you get

  • Meta Pixel and Conversions API setup
  • 7- and 30-day reports
  • Continuous performance monitoring
  • Ongoing testing of ads and audiences
  • Screen-share meetings so you can follow along
  • You own 100% of your account and data
  • Pause your campaigns at any time
  • Full handover if you want to continue yourself

How we help

What we do for you

01

New customers and audiences

Let Meta’s AI find your next customers – with the right signals from you.

  • Advantage+ campaigns with broad audiences
  • Your customer data as a signal for Meta’s AI
  • Lookalikes and interests where they still work
02

Retargeting

Close the whole customer journey by reaching people who have already shown interest.

  • Retargeting visitors who haven’t bought or contacted you
  • Dynamic product ads for online stores
  • Ads that highlight different selling points
03

Ads and creatives

Creative is the biggest lever on Meta – today it decides who sees your ads.

  • Reels and Stories in vertical format
  • UGC and video that stop the scroll
  • Many variations, so Meta’s AI can find the winners
  • Ongoing testing of messages and formats
04

Tracking and data

With the right data, Meta’s algorithm can find the right customers.

  • Meta Pixel via Google Tag Manager
  • Conversions API (server-side)
  • Catalogue and product feed setup

Calculator

What can your ad budget deliver?

Choose your type of business and see an estimate of what your advertising could generate. Not sure about a number? Use our typical values. In the free audit we calculate using your real data.

What kind of business are you?

Clicks
–
Sales
–
Estimated revenue per month
–
ROAS: –
Get a real number – order a free audit

Estimate based on your input and indicative averages for smaller businesses. Actual results depend on industry, competition and website.

Pricing

Simple pricing, no lock-in

Prices are indicative and always without lock-in – just a rolling monthly agreement with 30 days’ notice. All prices exclude VAT.

Meta Ads – leads

From €230/month

per month

  • Tracking adjustments
  • Campaign optimisation
  • Targeting and audiences
  • Ad and creative optimisation
  • Support by email, phone or online meetings
Get started

Setup from €345 – one-off fee

Extra hours beyond the package are billed by agreement at €115 per hour.

Meta Ads – online store

From €345/month

per month – from 3 hours

  • Tracking adjustments
  • Product feed and catalogue optimisation
  • Dynamic product ads and retargeting
  • Ad and creative optimisation
  • Support by email, phone or online meetings
Get started

Setup from €345 – one-off fee

Extra hours beyond the package are billed by agreement at €115 per hour.

Another option

Time spent

For tasks where the time needed varies.

If a fixed monthly price does not suit your needs, we can work on a time-spent basis. If we spend 3 hours on a setup, for example, you pay for those 3 hours.

  • No fixed monthly price – billed hour by hour
  • You get an overview of the hours we have spent
  • Ideal for setup, one-off tasks and smaller accounts

€115/hour

excl. VAT

Get started

Add-on for time-spent clients

Product feed with AI optimisation

Make your product feed work for your ads.

Using our own AI tool, we clean your feed so the right attributes are included, create custom labels based on your conversion data and optimise titles and descriptions. After that, we keep an eye on the feed to make sure everything is as it should be.

  • Feed clean-up so the right attributes are included
  • Custom labels based on conversion data
  • AI-optimised titles and descriptions
  • Ongoing feed monitoring
  • Multiple platforms (e.g. Google and Meta) included
  • 7- and 30-day reports

On a fixed agreement with us? Then the feed is already included.

Under 100 products

€50/mo.

100 products or more

€100/mo.

excl. VAT

Get started

How to get started

Start working with us

  1. 1

    Free audit

    Start with a free, no-obligation audit of your Google Ads and Meta Ads accounts.

  2. 2

    Online meeting

    We hold an online meeting where we present our findings.

  3. 3

    Start working together

    We decide whether to work together – flexible and with no lock-in.

  4. 4

    Achieve results

    Together we deliver measurable results for your business.

Start with a free audit

Reviews

Our clients are happy clients

See more reviews on Trustpilot
5 stars
“At PerformanceGear.dk we tried several agencies, and only with the Gurus did we find our growth engine. We have now worked with them for 2 years, and together we have achieved the growth and results we expected from our advertising.”
Performancegear.dk · Online store
5 stars
“Besides fantastic, personal service – Niels kept giving us tips we could optimise ourselves – the ads set up by The Online Gurus have brought great growth to our small restaurant.”
Disotto Ristobar · Italian restaurant
5 stars
“We have worked with Niels and Dariusz for several years. Their approach has always been decent and humble, and they have delivered stable, solid work marked by full transparency and trust. They also deliver top performance on availability and follow-up. 5 stars from us.”
Plantorama.dk · Online store
Google Partner

Google Partner

As a Google Partner, we are recognised by Google for our Google Ads expertise. Partner status is only granted to agencies that meet Google’s requirements for performance, certifications and ad spend – and it gives us access to knowledge, tools and support directly from Google.

See us in Google’s Partner Directory →

FAQ

Frequently asked questions

Do you create the ads as well?+

Yes, we help with copy and ad setup. If you need new images or video, we’ll find a solution together.

Can Meta Ads and Google Ads run together?+

Yes, and that often gives the best results. Google captures demand, while Meta creates it and closes the journey with retargeting.

What is your hourly rate?+

Our indicative hourly rate is €115 excluding VAT.

Is there a lock-in period?+

No. Our agreements have no lock-in – just a rolling monthly agreement with 30 days’ notice.

How does invoicing work?+

We usually send invoices via Stripe. If you prefer, we can also send a manual invoice.

Where is the company registered?+

We are registered in Spain. For EU businesses with a valid VAT number, invoices are issued under the reverse charge mechanism. Ask your accountant if in doubt.

Ready to get started with Meta Ads?

Send us a message if you want to get started with online marketing, or if you would like a 60-minute free call about your current campaigns.

Get a free audit

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